DM Digest: High-class 'madam' dispenses CRM advice; Ford; P&G; ASOS
LONDON - Experian embroiled in House of Lords cash-for-laws row; Omniture's 'late data' woes; High-class former 'madame' dispenses CRM advice; direct marketer issues in measuring social media; Ford...
View ArticleAgency spreads Ikea sofa photos around Facebook
LONDON - Swedish agency Forsman and Bodenfors is behind an innovative campaign to promote the opening of a new Ikea store using Facebook photo tagging.
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